What do they do in their day?

This is a great interactive graphic that takes information about what a person (In the US) does each day. The graphics is activity vs age and time with a wide breakdown of age, race, and employment based groups. This is very cool!

Click on the section on the graph to have a detailed breakdown of the demographic. It is interesting to look at the demographics for the 15-24 year old group and the amount of time on computer. Since this is obviously a very broad snap shot and encompasses the “digital natives” and potentially those on the other side of the digital divide. The percentage is lower than I would have expected.

The graphic breaks down by the following categories:

  • Everyone, Men or women
  • Employed or unemployed
  • White, black or hispanic
  • Ages 15-24, 24-64, 65+
  • Education – high school, bachelors degree or advanced qualifications
  • Children – No children, 1 or >1 child

Activities are broken down into categories including:

  • eating
  • shopping
  • working
  • household activities
  • relaxing & thinking
  • TV & Movies
  • Socializing
  • Personal care
  • Sleeping
  • Sports
  • religious activities
  • travelling
  • other activities
This is the Interactive graphic from the NY Times

This is the Interactive graphic from the NY Times

http://www.nytimes.com/interactive/2009/07/31/business/20080801-metrics-graphic.html?

Another interesting graphic that I have come across recently and that ties in well to this is a breakdown of internet use by country and looking at the penetration rate within each of the countries. Again given the high level of penetration in the US, I would have expected a greater proportion of time spent on computer use.

Source: http://www.news.com.au/common/imagedata/0,,6769781,00.jpg

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